Relación entre el marketing boca a boca y sus consecuencias en la no adopción del comercio electrónico en mujeres de Lima Metropolitana para la compra de productos del cuidado de la piel en el 2021
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Advisors
Chacón Resino, RamónIssue Date
2022-12-02Keywords
Marketing boca a bocaInfluencia
e-commerce
Cuidado de la piel
Word of mouth marketing
E-commerce
skincare
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http://doi.org/10.19083/tesis/673751Additional Links
https://audio.com/raupc/audio/11052Type
info:eu-repo/semantics/bachelorThesisRights
info:eu-repo/semantics/openAccessLanguage
spaEmbedded videos
ae974a485f413a2113503eed53cd6c53
http://doi.org/10.19083/tesis/673751
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