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Authors
Guadalupe Mori, Victor HugoOgosi Auqui, José Antonio
Obando Pacheco, David Hugo
Cano Chuqui, Jorge
Issue Date
2023-01-01Keywords
Digital marketingMarketing
Web application
Technology Acquisition
Process Automation
Efficient Service
Web System Implementation
Digital Marketing Improvement
Budamaki Company
High Quality Products
Customer Acceptance
Web Page Development
Customer Interaction
Metadata
Show full item recordJournal
Lecture Notes in Networks and SystemsDOI
10.1007/978-981-19-7660-5_54Additional Links
https://link.springer.com/chapter/10.1007/978-981-19-7660-5_54Abstract
Currently, companies have the obligation to acquire new technologies to automate their processes, activities and functions, so that they can guarantee an efficient service. In this article, we present a proposal to implement a web system to improve the digital marketing of the Budamaki Company, thus fulfilling one of its objectives such as developing high quality products and acceptance for its customers. So we opted for the development of a web page for greater interaction with your customers.Type
info:eu-repo/semantics/articleRights
info:eu-repo/semantics/embargoedAccessLanguage
engISSN
23673370EISSN
23673389ae974a485f413a2113503eed53cd6c53
10.1007/978-981-19-7660-5_54
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